Sports Live Streaming: How to Watch & Bet With Unibet

Dave Kuzio /

Live streaming sport continues to take massive strides, and the Kindred Group has now got involved with their ground-breaking bet-overlay live streaming player.

This industry-first system allows Unibet mobile customer to Watch & Bet on a number of football and tennis matches without having to open another window or exit the live-action.

This will allow Unibet customers to place their bets while still watching the on-site sports streams with a brand new live-odds overlay.

The seminal development will be available in most of Unibet’s European markets, initially on the two biggest in-play sports, football and tennis. The launch will be exclusively on the iOS App – but Android and the mobile web browser will follow very soon after.

Live sports betting is an increasingly important growth area for both the industry and Unibet and the new development will create a more seamless user experience than ever before.

Erik Bäcklund, Chief Product Officer at Kindred Group said: “The new streaming player will take the customer experience to a whole new level. Easily explained with three words – Fast, Easy and Fun. Fast, because it enables our customers to see the action and react to it instantly. Easy, because the design is clever and intuitive. Fun, because this is a whole new way of enjoying the live sports watching and betting experience.

“Through thorough customer feedback capturing and innovative internal workshops, we dreamt up a grand vision of how we can transform the in-play betting experience and with this new Watch&Bet player we are one step closer towards that dream. But we are far from done, this is the foundation, to which numerous building blocks will be added and we are all really excited over the upcoming releases for our sports betting customers.”

Unibet offer customers access to over 85,000 live streamed sports events and 100,000 racing events from around the world each year.

Sports Live Stream: How to Watch & Bet Live

  1. Visit the Unibet website
  2. Sign in to your account or register for a new one
  3. Select ‘Sports’ and once that page opens click on the Live Streaming tab
  4. Select the match of your choice by clicking on the little play icon next to the game listing
  5. Enjoy live sporting action and in-play betting