Betbright are a rapidly growing betting company who have already made waves in the UK market thanks to their high profile owner Rich Ricci, who is something of a celebrity on the horse racing scene.
The firm are, therefore, focused on horse racing but they are becoming more focused on football as they expand and are equally as competitive in other sports betting.
Their site is clean, crisp and it's quite refreshing to see a layout that is simple yet so effective.
The focus is very much on racing and football but all other sports are easy to find on the left hand side and those who like to bet in-play can see all of their options on the right side.
The first bet must be wagered at odds of 1.66 or higher.
Odds and Markets
Betbright's odds are competitive. They've always been big on horse racing and aren't afraid to offer either price boosts or top price on favourites, especially during the
Cheltenham Festival.
They are Best Odds Guaranteed on all UK & Irish racing, which means that punters know that they won't lose out on any price drifts if they bet with Betbright.
It's not just racing though as the firm have also started to push to become top price on Premier League football markets. They will frequently offer the biggest odds on either teams to win or goals markets, which are the most popular among accumulator bettors.
Website Features
The Betbright website is a clean and simple one and it is, as noted, very crisp and fresh. Everything is easy to locate and navigating is a pleasant stress free experience.
There is an interesting feature on the homepage that is unique to Betbright and that is their "Recall" function. This will highlight horses or football teams that you bet on regularly and will show you the current bets available. This is an especially neat feature for those who like to keep horses in trackers or who like to bet in patterns.
Customer Service
You can contact the BetBright Customer Service team a couple of ways:
By telephone to: +44 (0) 845 399 6570
Promotions
Betbright are active in the world of horse racing and sponsor a number of key races on the calendar, including the Betbright Chase at Kempton.
They are not all about self-promotion though and really offer some great incentives to customers via money back specials and free bet offers.
Every week there will be about ten different promotions running, which can be found on the 'Promotions' tab on the homepage. The most popular are Best Odds Guaranteed and Acca Insurance on both Football and NFL if one leg of a five team accumulator loses.
However, there are plenty more with free bets and money back offers available on all major sporting events, with a couple of examples shown below:
Live Streaming Details
Betbright does not yet offer any live streaming of sporting events or races across the UK and Ireland. But we are told to watch this space, so let's see when they will add this service to their up and coming product offering.