BBC Sports Personality of the Year 2011 Visit Ladbrokes Save For Later Posted by Bettingpro Staff 19 Dec 2010 Tweet Related Articles See all BBC TV Sports Personality of the Year news Share it Pin It Bookies launch market for 2011 Sports Personality of the YearLadbrokes has this evening launched the 2011 Sports Personality of the Year betting market and is offering all readers £25 free to bet on this market - use the code MAXIMUMBONUS when you sign-up to Ladbrokes.Ladbrokes - BBC Sports Personality of the Year 20114/1 Andy Murray7/1 David Haye8/1 AP McCoy8/1 Lewis Hamilton12/1 Wayne Rooney14/1 Phil Taylor14/1 Lee Westwood16/1 Andrew Strauss20/1 Rory McIlroy20/1 Jessica Ennis20/1 Gareth Bale25/1 bar - Each way 1/5 odds 1-2-3This evening's AP McCoy's victory in the BBC Sports Personality of the Year saw Ladbrokes shell out over £100,000 - McCoy justified odds of 4/6 to take the prestigious prize and although the bookies took a battering on the night, they were thrilled with the result.McCoy was the best backed candidate in the history of the award. David Williams of Ladbrokes told Bettingpro: "We've lost a fair few quid but we couldn't care one bit. McCoy's victory is wonderful news for racing and we're over the moon for him."It must be a first for the bookies: we've ended up punching the air as a heavily odds-on and well-backed favourite has won. For once, the money we've lost is irrelevant."Ladbrokes launched a campaign in November to help muster support for McCoy that included an exclusive "Talking Horses" online viral and shop-based activity in "McCoy Week" up and down the land.Andy Murray has been installed the 4/1 favourite to win next year's award."If Murray bags any of the four Majors his price will collapse. If he finally lands Wimbledon next Summer we'll probably pay out early" explained Williams. Read our Ladbrokes review Use code MAXIMUMBONUS to get £50 free at Ladbrokes Like Like Post to wall 652 Reads All Entertainment News Recent Entertainment Articles BBC Sports Personality of the Year 2012 - David Beckham odds cut31 Dec 2011With 2012 still a day away, Coral bookmakers are already seeing plenty of cash for David Beckham to Mark Cavendish costs bookies with Sports Personality of the Year win23 Dec 2011Mark Cavendish won this year’s Sport’s Personality of the Year to leave bookmakers William Hill wit Mark Cavendish wins Sports Personality Of The Year22 Dec 2011Cycling star Mark Cavendish has been name BBC Sports Personality of the Year for 2011. BBC Sports Personality of the Year 2012 betting - Will women bounce back at 2012 Olympics?21 Dec 2011There were no women on the 2011 BBC Sports Personality of the Year shortlist but Victor Chandler ma BBC Sports Personality of the Year 2011 odds - Mark Cavendish now 1/3 favourite21 Dec 2011Mark Cavendish is the only candidate being backed to win SPOTY 2011 although Mo Farah could sneak a Sports Personality Of The Year Betting – Cavendish clear favourite19 Dec 2011Mark Cavendish is miles clear of his rivals for BBC Sports Personality Of The Year award, according More Stories Recent Articles Argentinos Juniors v Banfield live streaming25 May 2012Argentinos Juniors take on lowly Banfield in Argentina's top flight on Saturday evening. Jeonbuk v Suwon Live Streaming - K-League25 May 2012Suwon Samsung Blue Wings will be looking to extend their lead at the top of the K-League when they BMW PGA Championship scores - Luke Donald 5/2 as James Morrison leads by 425 May 2012James Morrison leads the BMW PGA Championship at Wentworth by four shots after two rounds – but is England starting team v Norway in Euro 2012 warm-up game25 May 2012Andy Carroll and Robert Green will both start England’s Euro 2012 warm-up friendly against Norway i Republic of Ireland starting team to play Bosnia & Herzegovina25 May 2012Sunderland winger James McClean will make his first senior start for the Republic of Ireland agains Aviva Premiership Grand Final Team News25 May 2012Leicester Tigers and Harlequins have both named their teams for Saturday’s sold out Aviva Premiersh More Stories Tags BBC Sports Personality Of The Year 2011, Sports Personality Of The Year 2011
