Stan James are a likeable bookmaker who have a no-frills but well-presented website which allows customers to place bets fast at great prices. They have built up a solid reputation within the betting industry over the past few decades and were one of the first firms to offer In-Play betting, although they are somewhat behind many competitors in terms of what they now cover live.

Nevertheless, it’s hard to fault this bookie on the sports and markets that they do provide, while Stan James have really come into their own in recent years due to their fantastic cashback promotions, which included refunding losing outright bets on the World Cup after Spain won the tournament. They now regularly run with similar offers and they also have lots of early prices available for horse racing, not to mention the fact that all UK and Irish racing is streamed live on the site.

When you sign-up to StanJames use the code MAXIMUMBONUS to make sure you get a free £10 bet when you bet £10.

New Customer Offer

How do I get my £10 free bet?

It's easy to get your hands on your £10 free bet. All you have to do is:

1. Click on this Stan James link
2. Visit the sign-up page and register an account, using promotion code MAXIMUMBONUS
3. Once you have placed your first bet, Stan James we'll match it up to the value of £10. Simple!
   
   

Wagering Requirement

A "Qualifying Bet" is a bet at odds of 4/5 (1.80) or greater on a sports betting event of your choice.

Background

Stan James is a privately run bookmaker that originally began with a small group of betting shops in Berkshire. Founded by bookie Steve Fisher in 1973, Stan James continues to be family run and Steve's son Peter is the MD.   There was never a real bookie called Stan James, Stan is the combination of Steve's name and his wife's name Ann.

Stan James has only a small number of shops in the UK and a larger internet and telephone betting operation in Gibraltar which handles millions of pounds of bets per day. During the past ten years, Stan James have built a reputation for innovative markets, value prices and especially In-Running betting.

Stan James has customers around the world but is particularly active in the UK, the Czech Republic, Canada, Germany, Greece, Israel, Italy, Spain and Sweden.  In the UK StanJames sponsors the prestigious King George VI Chase at Kempton Racecourse.

Odds and Markets

Stan James are consistently competitive with their odds across a range of sports, not just a select few. They have a solid trading department across the board and one will regularly find a stance which sets them apart, such as even money on both teams in a rugby handicap bet or an enhanced accumulator on the football. They’re always looking to try and provide customers with value.

Stan James should also be respected for the range of markets offered, especially as they often highlight how many additional propositions are available next to a match or event. Their In-Running product is also one of the best in the industry, while their In-Running betting diary is also very useful and easy-to-understand. The only downside is that their offering tends to appeal more to UK punters than those further afield.

Website

There is no question that Stan James are on the money as far as their website is concerned. The homepage is aesthetically pleasing to the eye, with a list of sports in a left-hand menu, the latest upcoming events featured in the middle of the page, with fast links available to events that are about to start on the right-hand side. 

Thanks to the use of drop-down menus, navigation around the website is excellent, while the bet slip function is neat and easy-to-understand. Top marks all round.

Customer Service

Stan James offer 24/7 customer support and they are very quick to respond to any customer query. There is live chat available and a toll-free number for UK Customers, while you can also place a bet over the phone using your online betting account.

Customer Service Email

support @stanjames.com

Customer Service Telephone Number

08000 35 11 36 (from the UK)

Sign Up Offer

How do I get my £10 free bet?

It's easy to get your hands on your £10 free bet. All you have to do is:

1. Click on this Stan James link
2. Visit the sign-up page and register an account, using promotion code MAXIMUMBONUS
3. Once you have placed your first bet, Stan James we'll match it up to the value of £10. Simple!
   
   

Promotions

Famous Cashback Offers
Stan James shelled out a fortune to customers in 2010 thanks to Spain winning the World Cup. Before the tournament, they were offering to refund any losing bets if the Spanish went all the way and they were forced into a mass refund.

Nevertheless, they continue with their cashback offers and the latest one centres around Binocular winning the Champion Hurdle.

Cricket Top Batsman Special
Place a Top Batsman bet on any One Day International, Test Match or 40 Over match and if your player scores 100+ in that innings, but is not top batsman, Stan James will refund your stake as a free bet, up to £250. The same offer applies to any Twenty20 match if a player scores 50+ runs and is not top batsman.